11 October 2011

Affiliate Program Review - Flipkart.com


Flipkart.com is one of the largest online bookstores, well-known eCommerce business in the India. 100% Indigenous ecommerce portal now offers electronic consumer durables and gadgets. My last article on Flipkart.com was about Brand Positioning, No Kidding No Worries. By joining the Flipkart.com affiliate program you will get paid to promote everything from books to cameras. For each sale you generate for Flipkart.com you will earn a commission. I am very happy to put forward Flipkart.com affiliate program review and analysis. 

Flipkart.com Affiliate Program Review: 
To analyse the strength and genuinity of Flipkart.com affiliate program, I had placed one order from my affiliate link and keep a close watch one their delivery and customer support. Utter to my surprize, I have received my book delivery before 24 hrs. in Pune. The delivery and customer support is very crucial part in any ecommerce business model affiliate program and as per my analysis and experience; Flipkart.com is one of the best ecommerce portal these days in India. The order registration and delivery tracking acknowledgement, I had been received regularly throughout the path. Being an affiliate marketer you should consider this point while associate with any online business or affiliate program to earn money online.

Quick facts flipkart.com Affiliate Program
Global Acceptance:
Yes
Online since:
2007
Tracking software:
Flipkart -In House
Base commission:
0.5-6%
Cookie tracking:
No
Commission type:
CPA
IP tracking:
No
2 tier Earnings:
No
2 tier commission:
No
Type of Reports:
EPC, Payments, Products , Traffic

Quick facts flipkart.com Affiliate Program
Payment frequency:
Monthly
Payment Option
Gift Voucher/Cheque
Realtime statistics:
Yes
Conversion Rates
Low
Lifetime payments:
No
Co-Branded:
No
Payment threshold:
2500 Rs
Telephone:
yes
Affiliate Manager:
no
Support:
e-mail

For my curiosity and being talkative nature I asked delivery guy about the No of delivery for my area. The counts really encourage me as an affiliate. The packing of my book is awesome.  The other factors like replacement of electronic gadgets in case any damage was also very well explained by delivery boy, he was one of the eye witnesses for such replacements.

Traffic allowed - By Flipkart.com
Organic:
Yes
Search Engine Optimization:
Yes
PPC: (except Brand)
Yes
E-Mail:
Yes
Incentives:
Yes
Exit Popups:
No
Ad Networks:
Yes
Blogging:
Yes
Contextual:
Yes

Few factors like commission, tier, independent tracking software, datafeed, white label program, CPC are very new to Indian Affiliate Industry and online business models. Here Flipkart.com affiliate program rating going south direction. Through Flipkart.com affiliate program review and analysis I m trying my best to educate my fellow online marketer about the affiliate industry. 

Few screenshots of Flipkart.com Delivery Callahan, Packaging & affiliate Tracking Interface. Click Following Photographs for larger view


Detail affiliate business analysis, requirement for successful affiliate business model & strategies in India, you can read in my next post.

Flipkart.com